Did you build your funnel for you, or for your customer?
If you’re not sure, that’s your answer. You likely built it with your customer in mind, but ended up building it the way you would use it, and now it could be an expensive mistake.
Funnel Check · Specialising in ThriveCart
If your funnel isn't working to its highest potential, you’re losing trust, money or customers.
So you tweak your funnel and ask your VA to make the changes, but you’re still left at 3am wondering why it doesn’t feel right.
You can’t see what you can’t see, and it's keeping you up at night.
The offer
The marketing
The funnel
Without proof about the funnel, you blame the first two, and usually yourself. So you rewrite the sales page, drop the price or spend more on ads, when the real problem could be a lot simpler and a quicker fix.
You built the funnel, so you know how it’s meant to go and your brain fills the gaps.
The backend shows what you intended, and it’s set up to your level of knowledge. A customer only gets what actually arrives.
Funnel failures are silent. A missing email doesn’t throw an error. A customer feels let down and just quietly leaves, asks for a refund or says nothing at all.
From £297
Your exact price depends on the size of your funnel and is shown at checkout.
What it could cost you
Customers remember the high point of their interaction with you and how it ended. If your funnel doesn't provide that, you could be leaving money on the table now and in the future.
Tap a step to see what a glitch there could cost you.
Checkout
Could cost you
The sale you worked so hard to earn, gone before they pay.
What could be happening
A page that is a wall of text, doesn’t say what the product is or doesn’t feel like your brand, so buyers hesitate and leave.
Customers on their phones hitting a checkout that looks fine on yours and breaks on theirs.
No complaint, no error. Just a sale that quietly never happens.
Order bump
Could cost you
Money, and your customer’s confidence in you.
What could be happening
A bump that is bought, then the wrong course or nothing at all is delivered, so they ask for their money back.
Add-ons you built to earn more that quietly earn nothing.
A refund request that makes you doubt everything you built.
Upsell
Could cost you
The sale that was already yours.
What could be happening
Customers get the main product and the bump, but the upsell they paid for never turns up.
A button that goes nowhere at the exact moment they were ready to buy more.
Money you will never know you missed.
Downsell
Could cost you
The second chance you built, wasted.
What could be happening
A second chance offered to people who already said yes.
A yes that never delivers, leaving a customer wondering what they paid for.
A customer who was ready to say yes, left confused instead.
After purchase
Could cost you
Customers trust, and your peace of mind.
What could be happening
A welcome email from an old business name, an old version of the email, or no email at all.
Links that don’t work and password resets that fail, so they email you instead of enjoying what they bought.
An inbox full of “where is my login?” and a customer who has already decided what you’re like.
The Funnel Check, specialising in ThriveCart
What it is
I buy through your ThriveCart funnel as a customer would, then go behind the scenes to see how it’s built. The front and the back, side by side.
What it does
It finds what’s broken, explains why it’s happening and what is likely causing it. You get written findings plus one video that shows you what your customers see.
Why you need it
So you stop guessing, know whether the funnel is the problem, and give your VA clear direction instead of another round of tweaks.
How it works
No calls. Everything happens by email.
1
Tell me about your funnel and pay.
2
Add me as an Assistant in ThriveCart within 7 days.
3
I duplicate your funnel and do all the testing there.
4
Written findings plus one video walkthrough, within 7 working days of me getting access.
✓ You’ve checked the backend and it all looks fine, but something still feels off
✓ Your VA has made the changes and you still can’t be sure they worked
✓ You’re about to launch and you’re crossing your fingers it all works
✓ You’ve rewritten copy, cut prices or spent more on ads and nothing moved
✓ You’d rather know the real answer than a comforting one
✕ You want me to talk you through what to fix and how
✕ You’re happy tweaking your copy, or you’re already convinced it’s your marketing
✕ You want a verdict on your offer, your pricing or your marketing strategy
✕ You want a guarantee of more sales
✕ You are looking for feedback on how to make your funnel better
Who is checking your funnel
I’ve spent years inside ThriveCart, Kit, MailerLite, Kartra, Elementor, n8n, Zapier, MemberVault and Airtable. I know these tools from the inside, not from a manual.
My clients are established business owners who are brilliant at what they do. Tech just isn’t their thing, and it doesn’t need to be.
Gem has this magical ability to take all the techy, complicated, ‘I-don’t-speak-this-language’ stuff and explain it in a way that actually makes sense. Even when I send her voice notes that sound like: ‘Okay, I kinda want to do this thing, but I don’t know how it works, or if it’s possible, or maybe it’s dumb?’ she doesn’t flinch. She’s like, ‘Cool, here’s what you’re thinking. Here’s how we do it. Here’s what you don’t have to worry about.’ And suddenly, I’m calm. I get it. It’s doable.
★★★★★
MELISSA
PLR Cookie Jar
Gem is Amazing... with a capital A! Connecting my Stripe to Kit, helping me authenticate emails, my domain and payment platforms. She has explained how they work to me, how they work for me, so that I can keep up with the daily grind of an online business!
★★★★★
KIM
Power Hour Client
From £297. The exact price depends on the size of your funnel and is shown at checkout, worked out from what you tell me on the form.
You get clear findings and the likely cause of each one, so you or your VA know exactly what to fix. I do not fix anything as part of the check.
No, everything happens via email.
An Assistant invite lets me test a copy of your funnel safely and see how it is built, so I can tell you why something breaks, not just that it does. ThriveCart only allows one Admin, so Assistant is the right role. I send you a short video showing how to add me.
No. I duplicate it, test the copy and delete the copy afterwards. Your customers are not affected and do not need to be told.
Your findings arrive within 7 working days of me getting access.
Written findings for each test cycle, plus one video that shows the visual issues. The video link is kept for 21 days, so download it in that time.
The invite needs to reach me by 11:59pm EST on day 7. If it has not, the fee is forfeited. [CONFIRM WORDING AGAINST THE TERMS, INCLUDING THE PAUSE OPTION]
I specialise in ThriveCart, so that is the platform I check for now. Your email platform is only compared against what ThriveCart is set to send, and integrations such as Zapier, Slack, Google Sheets or webhooks are not tested. Want to know when I add new checks? Get new product alerts.
Find out whether your funnel is the problem, what is causing it and what needs fixing, in 7 working days. Then hand your VA something clear to work from.
From £297. No calls. Everything by email.
Disclaimer. The Funnel Check is a diagnosis service. It identifies and explains issues in your funnel and does not fix them. No guarantee of a specific outcome, resolution or business result is made or implied. Results depend on the information provided at intake, the access provided and factors outside the scope of this service. Full terms at gemroberts.co.uk/legal.